The Entrepreneur’s Guide to Starting a New Business by Jo Haigh offers practical advice for aspiring business owners, drawing from her extensive experience in buying, selling, and growing companies. With a candid approach, she shares insights on navigating challenges, avoiding pitfalls, and successfully launching a business. It is a must-read for those stepping into entrepreneurship.
Blurb:
Starting your own business is one of the biggest decisions you will ever make. Whilst you are unlikely to get it right from the start, learning from your mistakes is all part of the journey.
This book is written by start-up junkie Jo Haigh, who has been involved in literally thousands of companies throughout her career. She has bought and sold over 400 businesses in the last 30 years, for herself and others, and can honestly say she has learnt her skills at the coal face, facilitating turnarounds and growth strategies on a very regular basis for herself and multiple clients.
Pulling on this vast experience, Jo shares her journey on a no-holds-barred basis. This book will help you avoid the crocodiles as you start to navigate across the choppy waters of self-employment and starting your very own company.
“Jo always makes the complex simple – essential reading!” – Mandy Ridyard, Produmax
